Most Searched-For Brands – May 2019

Most Searched-For Brands - May 2019

Top 20 most searched-for new car reviews by brand on whatcar.com

Volkswagen returned to the top during the quieter month of April following March’s registration plate change. Last month’s leader, BMW, fell to second place, while its sales performance places it fifth. Interest in Audi remains high, with more new models coming through the pipeline following delays caused by the new WLTP testing requirements.

Skoda and Seat continue to rank higher in whatcar.com searches than they do in sales terms, ranking sixth and seventh respectively on this metric rather than their respective 12th and 14th spots in the sales chart. The same applies to Volvo, which ranked 10th in searches and 15th in sales.

Brand  /  UK sales ranking  /  Market %, Apr 19

1.  Volkswagen  /  2  /  9.4
2.  BMW  /  5  /  6.8
3.  Audi  /  3  /  7.7
4.  Mercedes-Benz  /  4  /  7.3
5.  Ford  /  1  /  11.2
6.  Skoda  /  12  /  3.5
7.  Seat  /  14  /  3.0
8.  Kia  /  7  /  4.6
9.  Toyota  /  10  /  3.8
10.  Volvo  /  15  /  2.5
11.  Hyundai  /  8  /  4.0
12.  Nissan  /  9  /  3.9
13.  Vauxhall  /  6  /  6.6
14.  Land Rover  /  11  /  3.5
15.  Peugeot  /  13  /  3.5
16.  Mazda  /  22  /  1.3
17.  Honda  /  18  /  1.8
18.  Suzuki  /  23  /  1.3
19.  Citroën  /  16  /  2.3
20.  Renault  /  17  /  2.0

To run bespoke brand reports using whatcar.com market data, please contact insights@haymarket.com