Target Price Analysis – March 2019

Target Price Analysis March

Target Price Top 10 Highest % New Car Discounts This Month

These are the largest discounts revealed by What Car?’s mystery shoppers over the past month. They typically highlight slow selling and run-out models or, occasionally, models involved in a fierce manufacturer-driven battle for market share.

1. Vauxhall Mokka X 1.4T Ecotec Active / 24.7%
2. Volkswagen Passat 1.5 TSI Evo 150 S / 24.2%
3. Vauxhall Astra 1.0T Ecotec SE / 22.8%
4. Citroën C4 Spacetourer / 21.5%
5. Mercedes SL 400 AMG Line Premium / 21.3%
6. Vauxhall Corsa 1.4 Sport 5dr A/C / 19.8%
7. Volkswagen Touran 1.6 TDI 115 SE / 19.0%
8. Mitsubishi Outlander 2.2 DI-D Juro auto / 18.0%
9. Suzuki Baleno 1.0 Boosterjet SZ-T / 17.2%
10. Seat Leon 1.0 TSI SE Dynamic EZ / 17.0%

Target Price Top 10 New Car Discount Reductions This Month

These are the discounts that have reduced by the greatest amount over the past month, as found by What Car?’s mystery shoppers. Quite often they represent a reduction in incentives on a heavily discounted model, but they can also signal increased demand for that car.

1. Peugeot 208 1.2 Puretech 110 GT Line 5dr / -4.0%
2. Toyota Auris / -2.3%
3. BMW M140i / -1.5%
4. Vauxhall Corsa 1.4 SE Nav / -1.5%
5. Volkswagen Polo 1.0 Evo / -1.3%
6. Peugeot 3008 Blue HDi range / -1.0%
7. Audi TT / -0.5%
8. Infiniti Q30 / -0.5%
9. Peugeot 5008 / -0.3%
10. Vauxhall Crossland X / -0.3%

To learn more about What Car?’s Target Price analysis data, please contact insights@haymarket.com