Volkswagen ID.3 Competitor Insight

Cross-shopping on

Of the eight cars most commonly considered by buyers alongside the Volkswagen ID.3, it’s our Large Electric Car of the Year, the Tesla Model 3, which puts in the biggest challenge. Clearly, buyers of the ID.3 like to see if they can stretch to purchasing the Tesla instead – the latter costing less than £9000 more than the ID.3.

Next up are four winners of our overall What Car? Car of the Year award, with the current champion, the Dacia Sandero, sitting in between the Kia e-Niro, Ford Puma and Volvo XC40. Of those, only the e-Niro and XC40 are available as fully electric cars. Again we see buyers shopping up and down Volkswagen’s model range, too, with both the Volkswagen Golf and T-Roc attracting similar numbers of buyers, alongside the substantially larger Skoda Karoq family SUV.

1) Tesla Model 3 (13.9%)
2) Kia e-Niro (4.9%)
3) Dacia Sandero (1.93%)
4) Ford Puma (9%)
5) Volvo XC40 (8.8%)
6) Volkswagen Golf (8.2%)
7) Volkswagen T-Roc (8.1%)
8) Skoda Karoq (8%)